At the Patagonia New Haven grand opening celebration on Saturday, September 9, some fans of the legendary gear and clothing brand will come for the live music, local food, and cold beverages. But others will come to take a part in a familiar tradition — a Patagonia-led giveaway to support local causes.
Reflecting Patagonia’s ongoing commitment to environmental and social work, Patagonia New Haven will donate 20% of sales during the grand opening to the customer’s choice of numerous local nonprofits including Common Ground, Solar Youth, Urban Resources Initiative, New Haven Farms, Connecticut Fund for the Environment, and the New Haven Land Trust.
Patagonia New Haven is operated in partnership with the Ventura-based Patagonia Inc., and is locally owned by Trailblazer, a community focused retailer known for its own commitment to area non-profits, for protecting green spaces, and for working to get kids outdoors and engaged with the natural environment.
“In many parts of the country, Patagonia stores are an environmental centerpiece of their local communities. We’re excited to be a part of that legacy and are going to begin immediately by donating our time to the Connecticut Fund to help clean up the shoreline of the historic Mill River at Criscuolo Park for International Coastal Cleanup Day on September 16. We’ll also be looking at other ways to support the long term goal of preserving and revitalizing the Fair Haven shoreline, an area once renowned for its eastern oyster populations,” said Chris Howe, owner of Trailblazer and operator of Patagonia New Haven.
Founded in 1995, Trailblazer is part of a family owned specialty retailer group which owns and operates seven storefronts in southern New England, including five Denali shops (www.DenaliOutdoor.com). Trailblazer and Denali retailers offer a carefully chosen selection of clothing, footwear, and gear to support each local community’s individual running, hiking, and cold-weather pursuits. Trailblazer and Denali also support and inspire their local communities, hosting a year-round schedule of events — including the Banff Mountain Film Festival World Tour, the Run the Gauntlet obstacle race series, hike and outdoor education programs, pint nights, and movie nights — each exclusively benefiting local non-profits.
“Trailblazer has been a great partner for Patagonia for over 20 years, and has also grown to become a very dynamic and forward-thinking business with great people behind it making it all work,” said Walt Bailey, Director of North American Wholesale for Patagonia. “We’re really excited for Trailblazer to open a Patagonia location and to do it in New Haven.”
Founded by Yvon Chouinard in 1973, Patagonia’s mission is to build the best product, cause no unnecessary harm, and use business to inspire and implement environmental solutions. A registered B Corp, the company is recognized internationally for its commitment to authenticity, product quality, and environmental activism, contributing over $78 million in grants and in-kind donations to date.
Patagonia New Haven will offer a broad selection of outdoor clothing and gear including layering systems and apparel for climbing, endurance, skiing, trail running, and hiking/trekking. All Patagonia products reflect the company’s well-known commitment to environmental causes, including 100% organic cotton apparel grown with low-impact processes that avoid the environmental damage created by conventional cotton manufacturing (http://www.patagonia.com/sustainability.html).
During the grand opening event on September 9th at Patagonia New Haven, visitors will have the opportunity to spin a prize wheel to win items from Patagonia as well as from local New Haven shops and restaurants. Attendees can also register to win a $500 Patagonia shopping spree.
Patagonia New Haven is located at 1 Broadway, and will be open Monday through Saturday, 10am-9 pm, and Sunday, 11am-6pm. For a complete schedule of the Patagonia New Haven Grand Opening events, please go to www.PatagoniaNewHaven.com.